Spotlight on: Coco Bum

With the weather in Dubai always being a sunny constant, come the weekend we are all ready to lay back, relax and hit those rays. Grabbing our favorite pair of sunnies, filling up our beach bag with our weekend read, we grab our towels and hit the beach in search of that perfect tan. An issue that we almost always face? Which swimwuit to wear!  Have no fear, The Modern East is here to make your decision way easier, we’ve discovered the new go-to for all things swimwear!

Say Hello to Dubai’s new favorite online bikini boutique Coco Bum.

“A sun-kissed beach lifestyle, that is what we love. Soaking up the sun, sand between our toes and a coconut in our hands. Wearing swimwear that flawlessly fits our natural beauty and style. One to feel confident in and makes us glow. Just sipping our coconut water, having fun, and taking a break from anything that is going on in our minds. This is what we want Cocobum to breathe.” Says founder and sis duo Cyrielle and Charlotte Verstuyft.

Not so fulfilled with the options available to us here in the Middle East, the sisters took their love for fashion, high end swimwear and turned it into business, launching an e-commerce platform of exclusive luxury swimwear brands that speak to our crowd, offering fun and vibrant collections for the youth.

Having a showroom in Jumeirah, this also allows for clients to pop in, touch, feel and try the collections in a setting that is ever so appropriate, welcoming guests to an outdoor oasis of a pool and palm trees, while inside you can indulge in front of their pink flowered photo wall.

With a price point anywhere from AED 370 – AED 1500, and a brand offering of over 25 sough after designers, Coco Bum brings to the region a range of swimwear and beach wear that compliments women in every way and allow them to enjoy that time off in their swimwear! Check out some of our faves:


Omaya Michelle

  • Eclectic soul
  • Staying Mindful
  • Ardently Artistic